General Administrative, DTC, Operational & Start-Up Management

Services for Luxury Wine Brands in Napa Valley


incubator projects in the earliest phases of development


emerging labels on the brink of discovery


established brands in need of day-to-day management, streamlining, or overhaul 


As I continually explore opportunities in the Napa Valley, it has become apparent there is a significant need for overall general management, DTC direction and operational guidance for new wineries, and also for established brands that may not be in a position to hire a full time manager, but could benefit greatly from having someone with my level of experience on their team.  

There is no better feeling than helping my clients to realize their dreams, knowing that the day-to-day management of their wine project is in good hands!    ~ Kelli Willard